Just-completed consumer research study, Social Impact: How Consumers See It is a 1088-person survey of online shoppers to understand the influence and impact of social sharing on consumer purchase.
Some of the areas researched are:
- What percentage of consumers take action on social sharing
- How consumer-to-consumer sharing influences referral visits and purchases
- Why sharers share and what will make them share more
- The value of “Social Proofing” to consumers (seeing friend activity on a site)
Learn how to to increase referral traffic and on-site conversions with social sharing.
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